British American Tobacco
— İstanbul Headquarters

British American Tobacco
— İstanbul Headquarters

British American Tobacco
— İstanbul Headquarters

British American Tobacco
— İstanbul Headquarters

British American Tobacco
— İstanbul Headquarters

Client: BAT Turkey
Project: Branded Space Design

Client: BAT Turkey
Project: Branded Space Design

Client: BAT Turkey
Project: Branded Space Design

Client: BAT Turkey
Project: Branded Space Design

Client: BAT Turkey
Project: Branded Space Design

The project of working for the headquarters of British American Tobacco in İstanbul was exciting and entartaining simply because the brief was to motivate and entertaion the employees of BAT Turkey! As British American Tobacco's main communication focus in on emotions and feelings we wanted to keep this philosophy within the space. Additionally, the project had the mission of being a reference for companies other headquarters throughout the world. Hence, we not only thought of a single space, but also paid attention that the designs will be applicable to other office spaces as well.

The project of working for the headquarters of British American Tobacco in İstanbul was exciting and entartaining simply because the brief was to motivate and entertaion the employees of BAT Turkey! As British American Tobacco's main communication focus in on emotions and feelings we wanted to keep this philosophy within the space. Additionally, the project had the mission of being a reference for companies other headquarters throughout the world. Hence, we not only thought of a single space, but also paid attention that the designs will be applicable to other office spaces as well.

The project of working for the headquarters of British American Tobacco in İstanbul was exciting and entartaining simply because the brief was to motivate and entertaion the employees of BAT Turkey! As British American Tobacco's main communication focus in on emotions and feelings we wanted to keep this philosophy within the space. Additionally, the project had the mission of being a reference for companies other headquarters throughout the world. Hence, we not only thought of a single space, but also paid attention that the designs will be applicable to other office spaces as well.

The project of working for the headquarters of British American Tobacco in İstanbul was exciting and entartaining simply because the brief was to motivate and entertaion the employees of BAT Turkey! As British American Tobacco's main communication focus in on emotions and feelings we wanted to keep this philosophy within the space. Additionally, the project had the mission of being a reference for companies other headquarters throughout the world. Hence, we not only thought of a single space, but also paid attention that the designs will be applicable to other office spaces as well.

The project of working for the headquarters of British American Tobacco in İstanbul was exciting and entartaining simply because the brief was to motivate and entertaion the employees of BAT Turkey! As British American Tobacco's main communication focus in on emotions and feelings we wanted to keep this philosophy within the space. Additionally, the project had the mission of being a reference for companies other headquarters throughout the world. Hence, we not only thought of a single space, but also paid attention that the designs will be applicable to other office spaces as well.

BAT16
BAT11
BAT26
BAT19

TIME TO SMILE

Workplace 
—  that is enjoyable 

We wanted to have a relaxed, enjoyable and inspiring workplace atmosphere. For this reason, we added lovely illustrations and great use of typograhy to the project. Furthermore, we also worked on the signage of the project with the same point of view and reached to the level of "office sweet office".

BAT8
BAT15
BAT18
BAT12

As the signage & branded space consultant of British American Tobacco we have created the perfect atmosphere to bring motivation and inspiration to the workplace. 

Perfect inline with the interior architecture, we have created numerous communication areas, signage items, lightboxes, window graphics and much more... While working for the project, we paid great attention to create a vivid, colourful and living atmosphere that fosters creativity & collaboration.

BAT7
BAT4
BAT6
BAT3
BAT21

Credits

Credits

Credits

Client: BAT Turkey
Project: Branded Space Design

Client: BAT Turkey
Project: Branded Space Design

Client: BAT Turkey
Project: Branded Space Design

Client: BAT Turkey
Project: Branded Space Design

Client: BAT Turkey
Brand: Branded Space Design

Project Manager: Batu Akatay
Print Manager: Gökçay Vardar

Designer: Aytek Yıldırım
Creative Director: Ali Algür
President: Barış Akbaş

© 2020 Federation. All rights reserved.